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Custom instructions that stop em dashes and make AI writing sound human

Ready-to-paste custom instructions for ChatGPT, Claude and Gemini: an em dash ban, a banned-word list, and the rules that fix the rhythm readers notice.

Updated September 25, 2026

How this was tested

The two blocks are length-tested and stress-tested: the character ban is honoured at the start of long conversations and erodes near the end, and the voice block starts dropping rules past roughly 90 words. Both were verified in fresh chats with a 300-word request, then an “engaging, punchy” variant, counted with the site’s dash tooling.

Numbers last verified:September 25, 2026

The short version

  • Set it once: ChatGPT → Settings → Personalization → Custom instructions; Claude → profile → personal preferences; Gemini → Saved info.
  • Ban characters, not concepts. "No —, – or --" is followed; "avoid dashes" is not.
  • Never paste a 40-line style guide. Instructions past the middle get diluted; two short blocks get honoured.
  • Custom instructions raise the floor. They do not replace a final mechanical pass on anything you publish.

Custom instructions are the highest-leverage place to fix AI writing style, because you write the rule once and it applies to every conversation afterwards. They are also where most people put the wrong rules: too vague to act on, or so long the model quietly ignores the end.

Below are two blocks that are deliberately short, one that bans the punctuation and one that fixes the rhythm. Both are written to be pasted as-is.

Where the setting lives

ToolWhere to paste it
ChatGPTSettings → Personalization → Custom instructions → "Anything else ChatGPT should know?"
ClaudeClick your profile → Personal preferences → "What personal preferences should Claude consider?"
GeminiSettings → Saved info, or the Custom instructions field on the app
CopilotSettings → Custom instructions, if your tenant enables it

They apply to every new chat in that account. They do not apply to a shared conversation someone else started, and they do not follow you into a different product, so set it wherever you actually write.

Block 1: the punctuation ban

Short, explicit, and it names the substitutes. This is the block to use if you change nothing else.

Punctuation rules

Do not use em dashes (—), en dashes (–), or typed double hyphens (--). Use commas, colons, semicolons, parentheses or full stops instead. Keep the sentence structure otherwise unchanged when you make the substitution.

The last sentence matters more than it looks. Without it, models sometimes avoid the dash by splitting one sentence into three, which trades a punctuation tell for a rhythm tell.

Block 2: the voice rules that fix the rhythm

Removing dashes without changing anything else still leaves the shape readers recognise: uniform sentences, no specifics, a summary at the end. This block addresses those directly.

Voice and structure rules

Write in plain English. Never use these words: delve, tapestry, testament, realm, landscape, leverage, seamless, robust, meticulous, vibrant, crucial, pivotal, navigate, underscore, foster, holistic, myriad, comprehensive, streamline, elevate. Do not open with a restatement of my question. Vary sentence length deliberately and include at least one sentence under six words. Do not end with a summary paragraph. Use contractions. Prefer a specific number, date or name over an adjective wherever you can.

That is roughly 90 words, which is close to the practical ceiling for style rules that keep working. If you want more, put the overflow in a project-level instruction or a saved prompt instead of the global field.

Why a banned-word list beats "write well"

"Write well" is unmeasurable, so the model satisfies it with the register its training data associates with good writing, which is exactly the register you are trying to avoid. A banned list is falsifiable, and the model can check it.

What custom instructions cannot do

  • They do not survive a different account, a browser you are not logged into, or a shared workspace.
  • They lose to an explicit in-chat request. Ask for "punchy marketing copy" and the banned register comes back.
  • They cannot add facts. Style rules make generated text less obvious; they do not make it true.
  • They do not apply to uploads or code blocks, so pasted-in content keeps whatever punctuation it arrived with.

The practical consequence: for anything you are going to publish or submit, finish with a mechanical pass. The AI dash remover takes a paste, removes the dash family, and shows a count so you can see what the instructions missed.

Instructions set, dashes still slipping through?

Paste the draft and remove every dash character in one pass. No prompt required.

Open the AI dash remover

Test it in two minutes

  1. Open a new chat and ask for 300 words on any topic. Do not mention style.
  2. Count the dashes with the em dash counter. Under one per 300 words means the block is working.
  3. Now ask for "engaging, punchy copy" and count again. This is the stress test, and it is where most setups fail.
  4. If it fails the stress test, add the character ban to the project instructions for that chat, or just clean the output.

Frequently asked questions

What custom instruction stops ChatGPT using em dashes?

"Do not use em dashes (—), en dashes (–), or typed double hyphens (--). Use commas, colons, semicolons, parentheses or full stops instead." Naming the characters works far better than asking it to avoid a style.

How do I make ChatGPT sound more human with custom instructions?

Ban the overused vocabulary, require varied sentence length including a short one, forbid the opening restatement of your question, forbid a closing summary paragraph, and ask for contractions and concrete numbers. Those five rules change more than any amount of "write naturally".

Does Claude have custom instructions?

Yes. It is called personal preferences and it lives under your profile. In practice it holds style instructions better than a per-chat prompt does, which makes it the single best place to put an em dash ban.

How long should custom instructions be?

Short enough that the model reaches the end. Two paragraphs of explicit, checkable rules outperform a page of general guidance. Move anything longer into project instructions or a reusable prompt.

Will custom instructions make my writing undetectable?

No, and that is not a goal worth chasing. Detectors score token probabilities, not punctuation, and the reliable fix for a false accusation is a drafting record rather than a style edit. See how accurate AI detectors are.

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